The new “branding” for Port Covington is now the Baltimore Peninsula.
We’re thinking the new developers (from New York and San Francisco) may not understand the actual geography of a peninsula. The South Baltimore Peninsula, Baltimore’s peninsula, is the land between the Inner Harbor and Patapsco River on the north to the Middle branch of the Patapsco River on the south. It is so much more than the narrow piece of land south of Interstate 95, the area known as Port Covington, on the south shore of the peninsula.
Regardless of the thinking or the geography, having a proper domain name is certainly better than the PC.city (dot-city) domain that was used for the last few years. The new Baltimore Peninsula actually uses baltimorepeninsula dot-com as the URL address. The old PC.city and PortCovington.city now redirect to the new domain and website. We’ll award kudos for that part of the change.
It is what it is and we sincerely wish the best for the developers and hope that the project moves forward rapidly and successfully. The impressive amount of new urban development will be beneficial for all of the people of Baltimore and for the communities surrounding the Baltimore Peninsula.
Now on to the humorous part of the rebranding.
Of course, any radical change brings forth the humorous memes on Social Media. One of the most creative is from the talented people at the website called Baltimore Memes.
This will be completed soon….or not…to include the basic tenets of the main meme and various “rebranding” comments gleaned from Facebook and Twitter.
Well, OK, here’s one: National Aquarium = Place with All the Fishes
and another: Little Italy = PastaVille
and one more: Fells Point = Cape Beer
If you have another – please post in the comments.